“Let your plans be dark and impenetrable as night, and when you move, fall like a thunderbolt.”
– Sun Tzu – The Art of War
For the currents to flow, we must provide direction.
Social Amplification Engine
We use the Social Amplification Engine method in order to grow your social media organically through word of mouth techniques. Using what already is working for your brand, we use paid advertising, content generation, and sequencing in order to elevate your social media and digital presence.
GTC & PPP
First, we collect your Goals, Content, and Targeting and build social selling by People, Process, and Platform (technology).
Strategic Trajectory Excellence
We use digital channels independently but cohesive to the overall strategy. The process is checklist-driven to provide repeatable excellence.
If you are interested in digital services, please send us a message.
Positioning
We are all different and have our tribes, but how we communicate this message is up to us. Building an emotional connection and your perception in the marketplace is critical. Strong brands position themselves to stand out and place their flag in the ground.
User Profiles and Journeys
Knowing our community and how we connect with them can help us predict their customer journey. Strong brands position themselves to stand out and showcase their uniqueness to the world.
Customer and Revenue Segmentation
What do our customers need, what are they motivated by, and what frustrations do they face? By examining these behaviors and motivators, we can fulfill needs, stand out and use this to our competitive advantage.
Brand Attributes
Creating your brand requires us to dig deep and find your core values and purpose to shine through the imagery, language, and personality. Let’s discover these deep qualities to position yourself or your company.
Competitive Audit
What are their strengths, and what are their weaknesses. We’ll look at the market to understand what our competition is doing. A better understanding of the marketplace helps us make surefire decisions in growing our market share.
If you are interested in a brand audit, please send us a message.